Recent Post

What are the best practices for creating visuals for your content marketing efforts?

Think about the story, not just the images · 2.Align the visual story with your content marketing strategy · 3.For...

How do you use customer reviews in your content marketing strategy?

They're an impressive sales tool in their own right, but they can be further improved with testimonials from the...

How do you measure success in content marketing?

Talk to and learn from colleagues in the industry. By themselves, user behavior metrics don't tell you much.

What are some tips and tricks for creating effective calls-to-action (ctas) in your written and visual pieces of content?

Use words that evoke emotion or enthusiasm. Give your audience a reason why they should take the desired action.

What are the content marketing channels?

Learn how to use these and 10 other channels in 58 social media tips for content marketing. Once you have the strategy,...

What is a b testing in content writing?

Analyze the test results and determine if there is enough data to justify running another version of the test. While a...

What are some tips and tricks for creating effective lead magnets that will help drive conversions from your written and visual pieces of content?

Magnetic leads are one of the best ways to gather information about the audience, generate leads and even start the...

What are the 5 marketing tools?

A vital part of any salesperson's job is planning. If you want to be where your audience is, it's absolutely essential to ...

Editors Picks

What's an important tip when using a call to action cta in content writing?

What's an important tip when using a call to action cta in content writing?

By including a sense of urgency or immediacy in your CTA, you can get viewers to act immediately, rather than allowing a...

Why use testimonials in marketing?

Why use testimonials in marketing?

That's an enormous amount of credibility that you can tap into with some well-executed testimonials from genuine...

What are marketing tools?

What are marketing tools?

A marketing tool is something you can use to promote your products or services. Most companies use a variety of marketing ...

What is the benefit of content marketing over traditional advertising?

What is the benefit of content marketing over traditional advertising?

It costs less, requires less work, reaches more potential customers, and generally the return rate is higher. While...

What are the 5 rules of content marketing?

What are the 5 rules of content marketing?

The general rule is to write authoritative content but not promotional. The idea behind this rule is that people don't...

What makes a successful content marketing campaign?

What makes a successful content marketing campaign?

Content marketing uses web articles, blog and social media posts, videos, podcasts, and more. To create a successful...